|
deo - The Power of the Moving Image
Corporate, Industrial, Training Video Programs
A number of benefits may be derived from having such a Corporate Video produced for your Company:
Historical record. The Corporate Video will act as a record of the Company's growth, and will act as a tool for potential customers, potential employees, suppliers, distributors, and any other decision maker that might have an influence on the future optimal running of the Company.
An induction tool. The Corporate Video will benefit new trainees and employees serving the Company.
A high impact capsule of flexible information. Exposing potential customers to a vast amount of visual and aural information. A Corporate Video sets the scene for both the Company's culture and the rest of the meeting's proceedings, by presenting a powerful audio-visual image of the Company fashioned by the Company.
Website & CD Rom. The visual and auditory information can be re-grouped or easily re-formatted to be made up into a very dynamic and innovative CD Rom, or for inclusion on-line on a world-wide website.
An attention-grabber. The Corporate Video "talks to" the viewer in an emotional way having the power of sight and sound to capture your imagination.
Cost-effective. A Corporate Video may be easily distributed from 0.25c per DVD.
Greater shelf-life. A person is less likely to toss away a DVD than a brochure.
As a sales tool to acquire important deals and state tenders. In the absence of an accompanying sales executive, the Corporate Video will act as a powerful self-automated "promoter." A Corporate Video is a powerful sales tool for a sales team.
Allied to Television. A Corporate Video has all the visual power that a televised program has, in many cases adding to the documented Company the same power as the exposure which top companies have had on Television. Through the power of association, your clients will come to accept the same credibility your Company has with that of the companies they have seen on Television.
Televised Broadcast Potential of footage. The footage generated is of broadcast standard and may immediately be utilised by a Television network for an advertorial, editorial, or Public Relations Article.
Emotion and Motion. A Corporate Video conveys Emotion as well as Energy in a heretofore unprecedented way. Few forms of printed communications can match the extent with which an interactive Digital Presentation moves a viewer/ audience.
Corporate Videos are powerful prompters. Video imagery can prompt certain key attitudes, and positively set the tone of the meeting that is to follow on a human level.
A Corporate Video personalises the message. Videos bring the people in a Company out of the woodwork; revealing their attitudes, their smiles. A powerful motivator for the staff crewing the Organisation is any presentation that makes reference or takes cognisance of people co-operating in a venture.
Informative. A Digital Presentation informs Customers and Organisations about your other services - these are not always clear from sometimes seemingly-confusing Corporate Identities or Names; a Corporate Video leaves the Viewer with a subconsciously printed picture of who your Company is and not only what values it represents but also the product inventory you stock; a Corporate Video inspires an image of size and efficiency, which after all stands for trustworthiness and credibility.
A Digital Video Communication slices across many target market profiles, audience psychographics and viewer cultures. Without actually saying very much, a Presentation makes use of motion pictures and music to evoke feeling and tone and can act as a powerful conveyer of all kinds of information - transference of a values code or system, corporeal culture infusion, undertones and powerful emotive subtleties, which could be too tricky and sensitive to make reference to in meetings. A Corporate Video of this nature has the power to: educate; inform; draw personal appeal; create desire; infuse believability; become assimilated more easily by an audience in a relaxed frame of mind, i.e., a captive audience; cost effective means of communicating; and retain flexibility for re-editing for Internet domains |
